Gaya APA

NUGROHO, W, A., WIHANDOYO, L, S. (2009). Consumer's perceived value and buying behavior of store brands : an empirical investigation . Jakarta: Universitas Bina Nusantara.

Gaya MLA

NUGROHO, Wahyu, Adhi., WIHANDOYO, Luki, Safitri. "Consumer's perceived value and buying behavior of store brands : an empirical investigation". Jakarta: Universitas Bina Nusantara, 2009. Artikel.