Gaya APA
HAWKINS, D, I., MOTHERSBAUGH, D, L.
(2010).
Consumer behavior :
(
11th ed.)
.
New York:
McGraw-Hill Irwin.
Gaya MLA
HAWKINS, Del, I.., MOTHERSBAUGH, David, L..
"Consumer behavior :".
11th ed.
New York:
McGraw-Hill Irwin,
2010.
Buku.