Penggayaan APA

KELLER, Kevin Lane. (1998). Building, measuring, and managing brand equity (cet. 1). New Jersey: Prentice Hall.

Chicago Style

KELLER, Kevin Lane. Building, measuring, and managing brand equity. cet. 1 New Jersey: Prentice Hall, 1998. Buku.

MLA Style

KELLER, Kevin Lane. Building, measuring, and managing brand equity. cet. 1 New Jersey: Prentice Hall, 1998. Buku.

Turabian Style

KELLER, Kevin Lane. Building, measuring, and managing brand equity. cet. 1 New Jersey: Prentice Hall, 1998. Buku.