Penggayaan APA

HEYEL, Carl [ed.], BUELL, Victor P. (1970). HANDBOOK of modern marketing . New York: McGraw-Hill.

Chicago Style

HEYEL, Carl [ed.], BUELL, Victor P. HANDBOOK of modern marketing. New York: McGraw-Hill, 1970. Buku.

MLA Style

HEYEL, Carl [ed.], BUELL, Victor P. HANDBOOK of modern marketing. New York: McGraw-Hill, 1970. Buku.

Turabian Style

HEYEL, Carl [ed.], BUELL, Victor P. HANDBOOK of modern marketing. New York: McGraw-Hill, 1970. Buku.